Branding & Real Estate Investing - The Brand Is Me - Sara Aviv - Entrepreneur of the Week - Post 1+2

Branding & Real Estate Investing - The Brand Is Me - Sara Aviv - Entrepreneur of the Week - Post 1+2
#EntrepreneuroftheWeek #RealEstate #Flips #BuyAndHold #BRRRR #Mortgage #Investors #RiskManagement #NewConstruction #Loans #Banks #Covid19 #Corona #Branding
I thought a lot about the forum's proposal to introduce myself as part of "Entrepreneur of the Week" and my initial thought was "What do I have to innovate for all the experts here who do this long before me?"
Until last week I was still debating whether I should cancel but then I remembered that it is not only important to innovate but also to get your audience excited and connected.
Elon Musk did not invent the electric car, electric car manufacturers were still ahead of him and still are, so what is so special about Tesla that Renault, Ford or Seat do not have one?
She has Elon Musk.
The second richest man in the world who lives in an apartment worth $ 50 and manages to convince Metro LA that his idea for fast transportation in tunnels is a viable idea.
Have any of you heard of the name Joseph Swan?
Guess not, but most of you know the name "Edison" as the inventor of the light bulb that actually gained world fame for an invention invented by someone else and only perfected by him.
Have you ever wondered why Columbus was perceived as an American explorer when the Indians were there before him?
Continue reading on our site:
Post 1:
https://www.forumnadlanusa.com/en/202...
Many challenges we face in every change we make in life, even if we choose it.
The change from self-employment was a big change for me, positive things happened with the change: a constant sense of self-motivation, a crazy high sense that accompanies every success, even the smallest, creative time management in the face of the task load like One Woman Show and more.
There were changes that I had less easy to adopt.
I come from the world of marketing, my field of specialization in my first and second degree, 15 years I worked as a brand manager and marketing manager and when I went independent branding was my big difficulty.
Absurd eh?
I worked in large organizations, managed strong brands and had the comfort of “hiding” behind the company and its brand.
I did not have to expose myself on social media to promote the brand and suddenly I own a company and I want to stand out in a sea of ​​entrepreneurs just like me, some of whom are older and more experienced, and I? I'm not at all interested in being exposed.
So how do you do that? And why "the brand is me", especially in the investment world?
Take for example a brand I ran and I know well, Bosch Tools.
In Israel the brand is marketed by an Israeli private company and the values ​​of this company are part of the brand, because it does not matter how good a good German brand Bosch is, if the marketer in Israel did not provide good service, adapt the products to Israeli taste and prices in Israel, build a proper reward plan for customers His B2B, which will push the products to end customers and differentiate itself from the competition, the company would not have succeeded.
Post 2:
https://www.forumnadlanusa.com/en/202...
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